To “squeeze out” the maximum of advertising from opinion leaders, I advise you to use the following recommendations:

Save the advertising material.

The photos/videos that the blogger made can then be used in content and advertising.

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Create an individual promotional discount code for each blogger.

This will make it much easier to track the conversion of advertising. With the help of promotional code you will determine exactly who the clients came from.

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Have a joint contest with a blogger.

Instagram users rarely subscribe to commercial pages, even if they buy something there. Therefore, a joint drawing of your product/service by a blogger will help to attract new active subscribers. The drawing should be as simple as possible – subscribe to you + likes to your latest photos. It can be carried out either in the Storis or in the ribbon.

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Before any advertising integration, you must prepare your account. Take care of the content quality and competent packaging of your profile to get the best result.

Source: Telegram-channel

Categories: Digital World


Volodymyr Kuzma

“Formal education will make you a living; self-education will make you a fortune.” – Jim Rohn